Making Mealtimes Easier.
 
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MAKE MEALTIMES EASIER — Without Pressure or Power Struggles

Veggies & Virtue is a simple, supportive membership for moms of picky eaters who want calmer meals, more variety over time, and confidence that they’re raising healthy eaters — without cooking separate meals or forcing bites.

Join the veggies & Virtue membership
 
 
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If mealtimes feel harder than they should…

You’re not failing — you’re just missing the right support.

Inside the Veggies & Virtue Membership, I help moms who are tired of:
• short-order cooking
• food battles and negotiation
• worrying if their child is “getting enough”
• repeating the same meals on autopilot

You don’t need to do more.
You need clarity and confidence at the table so mealtimes feel lighter again.

Join the membership
 
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What you’ll find inside the membership

 
 

Inside the Veggies & Virtue Membership, you’ll get:

• clear feeding frameworks that reduce pressure and power struggles
• step-by-step plans for picky eating, meal planning, and nutrition concerns
• monthly focus topics so you always know what to work on next
• ready-to-use tools and printables that save time during the week
• ongoing support and accountability so you don’t have to figure it out alone

Simple guidance. Real-life strategies. Support when you need it.

See inside the membership
 
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Hey, I'm Ashley!

I’m a pediatric dietitian, mom of three naturally less-than-adventurous eaters, and the founder of Veggies & Virtue.

I help moms take the pressure off food while still raising healthy eaters — using evidence-based strategies that actually work in real family life.

If you’re craving calmer meals and more confidence at the table, you’re in the right place.

 
 
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Ready to make mealtimes easier?

Join the Veggies & Virtue Membership for simple feeding strategies, realistic meal plans, and steady support — so you can stop second-guessing and feel confident at the table.

 
 
Join the Membership